A sophisticated & historical neighbourhood in the heart of Downtown Edmonton’s Warehouse District that offers an urban atmosphere in which you can admire the arts, fine food, & unique boutiques.

Edmonton is full of unique neighbourhoods to visit – and the 4th Street Promenade has a well-deserved place on that list. Deep in the heart of Downtown Edmonton, the community offers sophistication as an ever-changing destination for tourists and locals alike. Located in the historic Warehouse District, it is home to many iconic buildings and is the heart of a growing residential neighbourhood.

Businesses range from technology startups to real estate developers to advertising agencies and more.

Formerly a neglected spur off the rail yards, 4th Street Promenade has gained a reputation as a showcase for Downtown revitalization and is close to many area attractions including Rogers Place (home of the NHL’s Edmonton Oilers), the Art Gallery of Alberta (AGA), the Royal Alberta Museum (RAM), the Neon Sign Museum, Alley of Light, Downtown hotels, the River Valley, and several parks including family-and dog-friendly Alex Decoteau Park.

The street is home to some of the city’s award-winning restaurants, pubs, and shops. Some of the favourites include Corso 32, Kelly’s Pub, Credo Coffee, DOSC, Tiffin, The Helm Clothing, deVine Wines & Spirits, A Bite of Brazil by Pampa, Tony the Tailor, Ono Poke, Cask & Barrel, Cavern, Mercer Tavern and many more.

Aspiring to be a distinguished destination to live, work and play, 4th Street Promenade is one of the most exciting areas in Edmonton. Once you arrive, you’ll want to stay and enjoy quality time.

A place to live, work & play!

I

104th Street Action Committee

The 104th Street Action Committee consists of members of the community who have gathered together to advocate issues on the resident’s and businesses’ behalf and tackle the issues which concern the community the most. They have formed close working relationships with Edmonton Police Services to keep the street safe and with Capital City Cleanup to keep the street clean. Their sense of community has been fostered and strengthened through the development of closer ties with the Downtown Business Association (DBA), the Downtown Edmonton Community League (DECL) and City Council. 

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II

Al Fresco on 4th

Al Fresco on 4th is a weekly community celebration on Summer Saturdays which hosts a curated vendor market, sidewalk patios, business activations and community programming that is family and pet friendly in efforts to continue to create a vibrant Downtown and animated 104th Street!

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III

Museums

The Neon Sign Museum features restored neon signs from Edmonton’s past. It is the first of its kind in Canada, features a collection of functional historic signs that tell a story about Edmonton’s neon past. The City of Edmonton has collected many neon signs, all of which have been restored and installed on the east wall of the TELUS building and the south wall of the Mercer Warehouse building on 104th Street and 104th Avenue. The Museum is outdoors and is open 24 hours a day, 7 days a week. No admission is required.

Housed within the oldest standing brick school in Alberta, Edmonton Public Schools Archives & Museum (McKay Avenue School) offers curriculum-based, hands-on programs for students; a museum highlighting the history of Edmonton Public Schools and Alberta’s early political history; and archives where historically significant documents are preserved for future generations.

IV

Festival City

Edmonton is known as the Festival City, and there is no better place than Downtown to experience those festivals. A summer weekend doesn’t seem to go by without a festival taking place. From the Ice on Whyte Festival with giant ice carvings in January to the Interstellar Rodeo of Folk and Rock music to Shakespeare, poetry, pride and even a raft race down the river – the festivities never stop. 

Edmonton International Fringe Festival in mid-August. It’s the largest fringe festival in North America, bringing in more than 800 performers, with 200 shows during the 10-day event. With 18 hours of summertime daylight, you can catch a play or two, then enjoy a pint before the sun even thinks of setting.

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V

Alley of Light

The Places and the City of Edmonton launched a public art initiative called the Alley of Light Art Boxes in February 2017. This project-particularly captivating at night- is an installation of ten illuminated boxes on the historic Armstrong Block building (south wall 10125th – 104th Street) that displays artwork on a rotating basis. 

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VI

River Valley

Edmonton’s River Valley is a ribbon of lush forest and parks meandering along the mighty North Saskatchewan River as it slices through the city – it’s 48km (30 miles) long including 11 lakes and 22 ravines, making it the longest continuous park in North America! It’s actually 22 times larger than New York City’s Central Park! Both sides of the river host natural and urban parks, trails, golf courses, pools, lakes, and activities, making it a huge draw for anything from walking a dog to competing in triathlons. 

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VII

Parks

Michael Phair Park is a pocket park along Edmonton’s104 Street named in honour of the city’s first openly gay politician and hard-working community advocate, Michael Phair.

Alex Decoteau Park is in the heart of the city, complete with public art and an enclosed off-leash dog park. The park is named in honour of Alex Decoteau – the first Aboriginal Police Officer in Canada when he joined the Edmonton Police Service in 1909. 

Beaver Hills House Park is a welcome nature retreat amongst Downtown office buildings. Beaver Hills House Park (Amiskwaskahegan) provides a pond where you can leap between stones as well as grassy hills, park benches, picnic tables and public art to capture your imagination.

VIII

ICE District

The ICE District acts as a beacon for residents, capital investment, business and tourists by offering a place where people can live, work and play all in the heart of our city. It’s a 25-acre development combining condos, a public plaza, sports, entertainment, 208,000 square feet of retail space and 1.3 million square feet of office space all in one location. It’s much more than a state-of-the-art arena. It’s a place to gather. A place to celebrate. A place where you – and our city – are always at your best! ICE District will also be home to over 1,950 residents. Year-round cultural events, Rogers Place and even a casino are all outside your front door, giving tenants and owners direct access to the best in sports, dining, shopping and entertainment. Plus, everyday transportation conveniences include Light Rail Transit (LRT) service and Edmonton’s enclosed pedestrian pedway system.

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IX

Rogers Place

Rogers Place is an award-winning, multi-use indoor arena. Rogers Place opened in 2016, heralding a new era of activity and excitement in Edmonton’s Downtown. The arena has a seating capacity of 18,500 as a hockey venue and 20,734 as a concert venue. It is home to the Edmonton Oilers hockey team and venue for some of the biggest, world-class concerts, shows, and live events in Edmonton. Rogers Place has received a Gold Award from IOC & IAKS for Exemplary Architecture as well.

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XII

Alberta Legislature Building

Taking tours of the grand Alberta Legislature Building (“The Ledge”) is a must-do for any Albertan, but it’s also a great place for visitors to get a quick history of Alberta. If you go, make a point of asking the tour guide to stop on the fifth floor where the waterfall is. There isn’t really a waterfall, it’s an acoustical illusion created by the sound of the main floor water feature bouncing off the dome ceiling. Also, ask about the palm trees as well!

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Interested in Learning More?

Reach out and get in touch with us and we’ll happily be able to tell you more about Phillips Lofts!

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